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Party in the French Way with Kronenbourg 1664 in Celebration of its 350th Anniversary
The world’s best-selling French beer is inviting Hong Kongers to enjoy life the French way at its one-of-a-kind anniversary celebration in Soho on the 4th December. Set to be the best party in town this December, the huge event will see the main streets of Soho transformed into a lively Parisian quarter, filled with jazz music, activities and a host of French-style fun. The main action takes place at bars along Staunton Street and kicks off from 7pm.
The ultimate party experience – a Paris street party in Hong Kong
Since its creation in France 350 years ago, Kronenbourg 1664 has stayed true to its French roots. It’s now on a mission to show its fans around the world a taste of the French way of life. Kronenbourg 1664 believes that making more time for the important things in life will help everyone have more of the ‘joie de vivre’ that the French are so famous for. This ‘joie de vivre’ will be in abundance at Kronenbourg’s 350th anniversary street party where everyone will have a chance to enjoy a slice of the French way of life.
Bars and restaurants that have signed up to be part of the 350th anniversary celebration include: Al Dente; Club 1911; Jaspa’s Restaurant; Le Souk; Nepal Nepalese Restaurant; Portobello; Scirocco; SoHo FISH & Chips; Staunton’s Wine Bar + café; The Spot Bar; Twist; and Yorkshire Pudding.
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Sign up now via Facebook for VIP passes
The party is free and open to the general public. For extra privileges such as free beer and tickets for the photo booth and bottle engraving, party-goers should sign up via a dedicated Facebook app (www.k1664hk.com/350thanniversary) to get VIP passes. Reinforcing Kronenbourg 1664’s belief on the importance of spending quality time with friends, users logging into the app need to engrave, and then share, a virtual bottle with a quote that they think best epitomizes the French way of life. The ten best quotes will be engraved on to bottles for the authors to take away at the party. The Facebook app closes on 30th November don’t miss this opportunity to get hold of some VIP passes!
